r/eCommerceSEO Dec 24 '20

Announcing: A New Website to Foster Ecommerce Discovery

3 Upvotes

Hi /r/EcommerceSEO shop owners, your moderator here.

One thing that has become apparent during the pandemic is that Google, Facebook, and Instagram are not adequate dicovery vectors for consumers to find new ecommerce shops they might like. While each has their own unique value, consumers need something more, a guide of shops that may be worth their time.

To help faciliate this I've created Magellan Commerce, a blog built to curate stories from ecommerce entrepreneurs about their stores, their goals, and the products they sell.

A few months back I began asking friends and family if they would like a website like this, and most said yes. As of right now we have a little over 200 people already signed up to an email list to get notified when we talk about a new ecommerce store. I am putting my own money into growing this email newsletter over the following months in hopes of helping get small online retailers more visibility as they battle giants like Amazon and Walmart, platforms like Facebook and Google, and a global pandemic.

HOW IT WORKS

  1. An ecommerce shop has to be nominated by someone who fills out the Nomination Form. Yes, at this time we are allowing you to nominate your own store.

  2. Editors of the site (myself included) will review the nominations to ensure they likely meet our criteria for publication.

  3. We will contact or attempt to reach the owner of a nominated and approved ecommerce store and send them a form to fill out with interview questions, provide links to graphics we can use, and give room to tell the story of their shop.

  4. Once we publish the profile of a store we will push it out to our email subscribers and work to drive visitors to the website.

Visit the website: Magellan Commerce

FAQs
Q: Is this a free service?
A: Yes - 100% free of charge and always will be.

Q: Will this increase my sales?
A: Our hope is that over time profiling sites on Magellan Commerce helps increase sales. We'll do our best to keep telling people about your store as we grow.

Q: Why are you doing this?
A: This year has shown just how dominant Amazon is in the Ecommerce marketplace and instead of helping small retailers most platforms have made it harder to reach their audience (Facebook, Google, Instagram, TikTok, etc...) and instead are seeking to profit themselves by competing with Amazon directly. Magellan Commerce is purpose-built to help drive discovery without the need for getting visibility in those platforms and without needing to rank first in a Google or Bing search.

Q: Will you promote the stores in this subreddit?
A: No - This subreddit is about SEO, though we may build a discovery subreddit as we progress.

Q: Will this help my store's SEO?
A: No idea. That's not the intention though. We do include editorially selected links in our profiles without using any restrictive attributes. If a store feels fishy or doesn't match our guidelines it will not have a profile published. We will depublish profiles for any shops we find no longer following our guidelines in the future.

Q: Can I pay to have my affiliate store listed?
A: No. We do not accept payment or sponsored posts at this time. If we do accept those in the future they will not gain editorially selected links and they will be clearly labeled. However, for now, that is not a consideration and there are no plans to do this at all.


r/eCommerceSEO 1d ago

From Livestreams to $5 Billion: The Wild Rise of This Startup

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1 Upvotes

r/eCommerceSEO 4d ago

Built a tool that turns an AliExpress link into a live Shopify product page in ~60 seconds

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3 Upvotes

r/eCommerceSEO 5d ago

Need honest feedback on this oversized T-shirt design.

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1 Upvotes

Hey everyone!

I'm working on a streetwear brand snera.in and trying to create designs that people would actually wear instead of generic prints.

This is one of the concepts I recently mocked up on an oversized black tee.

I'd love some honest feedback:

  • Would you wear this?
  • Does the typography work?
  • Is the print too big or just right?
  • What would you change?

Please don't hold back. I'd rather hear the truth now than after launching.

Thanks! 🙌


r/eCommerceSEO 6d ago

[Academic Survey] Consumer Awareness of AI-Based Pricing in E-Commerce (India, 18+, 3 mins)

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1 Upvotes

Hi everyone,

I am conducting a survey as part of my MBA/MMS research project on Consumer Awareness of AI-Based Pricing in E-Commerce.

The survey takes approximately 3–5 minutes to complete and all responses are anonymous.

Eligibility: Indian residents aged 18 and above.

Survey Link: [ https://forms.gle/sgpSD42N6ZqYt7Mw9 ]

Thank you for your valuable participation.


r/eCommerceSEO 6d ago

What's the most annoying, unsolved problem in your day-to-day running an online store?

3 Upvotes

Not selling anything — genuinely researching pain points before building something. I've noticed most "big" problems (CAC, ads, personalization) already have solid tools (Klaviyo, Triple Whale, etc).

Curious about the smaller, dumber stuff that eats your time daily but no one's built a good tool for. What do you still do manually or with a messy workaround?


r/eCommerceSEO 6d ago

Category pages: I stopped writing first and checking the SERP after. should have done it years ago

1 Upvotes

Long time lurker, figured I'd share something that took me embarrassingly long to figure out.

For years my process for ecom content was basically: keyword tool → outline → write → publish → wait.

Sometimes it ranked, often it didn't, and I never really knew why. I just assumed volume would sort it out eventually.

What actually fixed it was dumb in hindsight: before writing anything I now go through the actual top 10 for the query and note what those pages have in common.

Not vibes — actually listing out the H2s, whether they have comparison tables, FAQ blocks, buying guide sections, roughly how long they are. Google is already telling you what it wants to rank for that query.

The answer sheet is public. I was just not reading it.
Couple things that surprised me doing this:

The intent mismatch was my biggest problem, not content quality.

I had well-written category pages stuck on page 2 forever because the SERP wanted a "how to choose" angle and mine was just products + a generic intro paragraph.

Rewrote the page to match what was actually ranking, moved up within weeks.

The prose barely changed.
Indexing speed turned out to be a decent early warning signal. When my brief matches the SERP the page usually gets indexed in under a week.

When it drags 3+ weeks it's almost always because I drifted into writing the page I wanted instead of the one the SERP was asking for. I use this as a canary now.

Internal linking "later" = never. Especially past 2-3 sites.

So now a page doesn't go live without links from at least one already-indexed page. Boring, but it compounds.

Results wise, on the portfolio I work on we went from ~4 articles a week to 25+ once the briefing was systematic (yes, part of that is AI-assisted drafting, no I don't think that's the interesting part), and avg position across the sites improved by about 12 spots over 6 weeks.

One project's content budget went from ~500€/mo to ~32€/mo. The volume isn't what did it though. Same volume with my old blind briefs would have just been 6x more pages sitting on page 2.

Anyway. Not claiming this is revolutionary, half of you probably already do it, but if you're still writing category pages from a keyword list and intuition like I was: read the SERP first. It's free.

Curious if anyone here does this systematically for product pages too, or if it's overkill below a certain catalog size.

My gut says product pages care way more about internal linking than briefing but I haven't tested it properly.


r/eCommerceSEO 6d ago

Selling a Pre-Revenue Ecom Brand "Mindshut"

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1 Upvotes

This is a fully developed, launch-ready ecommerce brand operating in the growing sleep and wellness market. The business is centered around a premium weighted sleep mask designed to improve comfort, relaxation, and overall sleep quality. This is an asset sale and provides the buyer with a complete brand, inventory, supplier network, fulfillment infrastructure, and operational systems ready for immediate launch.

The business was built to remove the complexity of launching a physical consumer product brand. Instead of spending months on sourcing, prototyping, logistics, packaging development, fulfillment setup, and operational integration, the buyer receives a complete infrastructure that is already in place.

WHAT IS INCLUDED

• Fully built and branded Shopify store
• Premium domain and professional business email
• Complete brand identity including logos, colors, packaging design, and marketing assets
• Professional product photography and creative assets
• Operational documentation and launch guidance
• Transfer of supplier and fulfillment relationships
• Transition support after acquisition

INVENTORY & FULFILLMENT

Included in the sale are 300 custom-branded retail-ready units with premium packaging currently stored in a German 3PL warehouse.

Inventory valuation (landed cost basis):
• Manufacturing cost: $4.81 USD per unit
• Manufacturing total: $1,443 USD
• Bulk shipment to Germany: €908.61
• Total landed inventory value: approximately $2,430 USD (~€2,230 EUR)

Inventory is already positioned inside Europe for faster regional delivery and improved customer satisfaction.

GLOBAL SUPPLY CHAIN ADVANTAGE

One of the strongest assets of this business is its established international logistics infrastructure.

The buyer will receive direct introductions and full transfer of relationships with an experienced Chinese sourcing and fulfillment partner who manages the entire operational chain including:

• Manufacturing
• Quality control (QC)
• Packaging
• Inventory coordination
• Bulk freight shipping
• Shopify-integrated direct customer fulfillment (3PL)

This creates two fulfillment pathways:

EU Fulfillment:
Inventory stored in Germany allows significantly faster delivery across Europe and a stronger customer experience.

Global Fulfillment:
The Chinese fulfillment network enables worldwide shipping directly to customers and supports scalable international growth.

FINANCIAL OVERVIEW

• Current inventory: 300 units
• Intended retail price: €45–50 per unit
• Approximate landed cost: ~€7.43 per unit
• Estimated retail value of current inventory: €13,500–15,000
• Approximate gross margin potential: ~83% before marketing and operating costs

WHY THIS VALUATION

The asking price reflects more than inventory. It includes a completed operational system with branding, supply chain infrastructure, fulfillment integrations, professional assets, established logistics relationships, and immediate launch readiness. The buyer acquires a fully prepared business foundation designed for rapid execution without the normal setup time and operational risk.

WHY I AM SELLING

My focus is shifting toward new projects and opportunities. Significant time and capital were invested into product development, operational setup, branding, fulfillment, and supply chain infrastructure. Rather than operating and scaling the brand directly, I am offering it to someone who can focus on growth and customer acquisition, somebody who can afford it.

For Further Info DM me.


r/eCommerceSEO 7d ago

Brand new domain to ~$172k organic revenue in 11 months (flooring ecom, Romania). Full numbers + what actually drove it

2 Upvotes

Sharing this one because "new domain in a competitive product category" is the scenario people always say takes 18-24 months, and I want to put real numbers against that instead of vibes.

Setup: Flooring ecom store, Romanian market. Brand new business, no domain history, no traffic, no links, nothing to fix or recover. Started Nov 2024, numbers below run through Sept 2025.

The numbers

GSC, full site, 11 months:

  • 23,200 clicks
  • 987,000 impressions
  • 2.4% avg CTR
  • 15.4 avg position

Blog section alone:

  • 7,630 clicks
  • 260,000 impressions
  • 2.9% CTR
  • 18.5 avg position

Organic revenue (GA4, organic search only):

Month RON ~USD
Dec 2024 0 $0
Jan 2025 26,000 $5,980
Feb 2025 22,000 $5,060
Mar 2025 76,000 $17,480
Apr 2025 47,000 $10,810
May 2025 15,000 $3,450
Jun 2025 80,000 $18,400
Jul 2025 214,000 $49,220
Aug 2025 131,000 $30,130
Sep 2025 139,000 $31,970
Total 750,000 ~$172,500

Client spend on SEO over the same period: $17,000. So roughly 10x on tracked organic revenue.

Caveat before anyone asks: that's last-click organic in GA only. It excludes PPC (not ours) or direct traffic.

What we actually did

Two tracks in parallel from day one, not sequenced.

Track 1: the commercial pages

Technical first. New builds ship with crawl and structure junk that quietly caps everything you stack on top. Fixed that before anything else went live.

Keyword research mapped to how Romanians actually search for flooring. Very specific queries: product type, material, format, use case. Matching page content to the exact query matters more in this category than most people expect.

On-page across every category and product page. Titles, headings, internal linking, product copy with actual depth. Each category page treated as a landing page with a job to do, not a product grid.

Link building pointed at the homepage, money categories and blog pages. Romanian placements only. A new domain with no links doesn't rank against established retailers no matter how clean the on-page is.

Track 2: the blog

Not a content quota. Every article targeted a search that happens before the purchase decision: buying guides, material comparisons, install questions, room-specific advice. That section went from zero to 7,630 clicks and fed the same funnel as the category pages.

The thing I'd underline: the blog isn't separate from revenue. Category pages catch people who already know what they want. Blog catches them two weeks earlier, while they're still deciding between laminate and vinyl. Both end in the same cart.

The May dip

Leaving it in on purpose. May pulled back to ~$3.4k from $10.8k in April, then June, July and August hit new highs. Growth isn't linear, and anyone showing you a clean up-and-to-the-right curve for 11 straight months is cropping something.

Honest read

The curve is the standard one: slow start, steady build, then acceleration once authority and content volume cross a threshold somewhere around month 5-6. Nothing exotic here. New domain plus competitive category just means you eat 4-5 months of nothing before compounding kicks in, and most people quit inside that window.

Happy to answer questions.


r/eCommerceSEO 7d ago

video and e-marketing

1 Upvotes

Hey everyone,

I'm a marketing manager at a company and I'm looking to integrate AI-generated video into our content strategy, but on a pretty tight budget. Has anyone here had experience with tools that let you create good-quality videos at low cost (or even free)? I'm interested in solutions for promotional videos, social media content, and even explainer videos for our products/services. What tools would you recommend (Runway, Pika, Sora, Kling, Luma, etc.)? And most importantly, what's the best value for money based on your experience? Thanks in advance for any input!


r/eCommerceSEO 7d ago

Flipkart Relaunch Available

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1 Upvotes

r/eCommerceSEO 7d ago

Made a free tool to check competitor pricing - feedback welcome

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1 Upvotes

r/eCommerceSEO 8d ago

What are the biggest mistakes people make in eCommerce SEO? Let's skip the generic advice and focus on the less obvious ones.

2 Upvotes

r/eCommerceSEO 7d ago

Our Weekly Newsletter is Live!

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1 Upvotes

r/eCommerceSEO 8d ago

🚀 We are hiring Worldwide! Remote Office & E-commerce Assistant.

1 Upvotes

Responsibilities: write and publish engaging blog articles, create and upload new products to our e-commerce store, manage and maintain the product catalog, ensuring all information is accurate and up to date, provide professional and friendly customer service by responding to customer inquiries, and support day-to-day administrative and office tasks as needed.

What we are looking for: Excellent written communication skills in English language; Strong organizational skills and attending to detail; Comfortable working independently in a remote environment; Knowledge of E-commerce platforms. Previous administrative or customer service experience is a plus.

What we are offering: flexible working hours, opportunity to grow in the company, competitive salary based on experience.

📩 To apply, please send us your CV along with a brief introduction.


r/eCommerceSEO 8d ago

Jakie narzędzie chciałbyś, żeby istniało, ale nie istnieje? Coś, co naprawdę pomogłoby w twojej codziennej pracy, ale albo nie istnieje, albo nie zostało jeszcze wystarczająco dobrze rozwiązane. Coś, za co rzeczywiście zapłaciłbyś 10-15 dolarów miesięcznie.

2 Upvotes

r/eCommerceSEO 9d ago

The Complete Picture Starts with Connected Data

1 Upvotes

Every ecommerce platform gives you a piece of the picture.

-Shopify shows revenue.

- Meta shows ad performance.

- Google Ads tracks campaigns.

- Amazon has its own metrics.

- TikTok reports something different.

The challenge isn't collecting more data...it's connecting it.

The brands that move fastest aren't checking more dashboards. They're bringing every data source together to understand what's really driving performance.

Different platforms. One complete picture.

#ecommerce #data #trivas #B2B


r/eCommerceSEO 9d ago

Best Magento 2 Blog and Customization Extensions

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1 Upvotes

r/eCommerceSEO 10d ago

Google just tightened the bridge between your product pages and Merchant Center — here’s exactly what changed

3 Upvotes

Google has released a useful update to Merchant Listing Structured Data that makes product information in Search and Shopping more accurate and consistent.

What it looked like before:

Most sites used basic schema.org markup on Product and Offer types. Category information was often limited to simple text or relied entirely on Merchant Center feed settings (like google_product_category). Sale periods typically used only priceValidUntil without clear start and end dates, making it harder for Google to show timely promotions.

What’s new in this update:

New “category” property

Now supports richer classification:

Simple text (e.g., "Dresses")

Or a structured CategoryCode object linked to Google’s Product Taxonomy

Example:

"category": [

{

"@type": "CategoryCode",

"inCodeSet": "https://www.google.com/basepages/producttype/taxonomy-with-ids.en-US.txt",

"codeValue": "2271"

},

"Dresses"

]

Improved Sale Duration support

Use validFrom, validThrough, and priceValidUntil together in ISO 8601 format to clearly define the exact period a sale price is active.

Example:

"validFrom": "2025-12-20T00:00:00+00:00",

"validThrough": "2025-12-31T23:59:59+00:00"

These additions help bridge the gap between your on-page structured data and your Merchant Center feed, reducing mismatches and improving how Google displays your products.

If you run e-commerce SEO or manage product schema, this is worth implementing soon — cleaner data signals generally lead to better visibility.

Has this update changed how you approach schema on your sites? Would love to hear your thoughts.

#SEO #StructuredData #SchemaMarkup #Ecommerce #Google


r/eCommerceSEO 10d ago

تجارة الحجابات

1 Upvotes

كنفكر نبدا تجارة الحجابات معرفتش واش عليها طلب بزاف ولا لا ناس لي ديجا بادين يعطينو فكرة على السوق و لكليان لولين فاش كيكون الكونت ديالك مزال خاوي


r/eCommerceSEO 10d ago

If you could magically eliminate one problem in your dropshipping biz today, what would it be?

3 Upvotes

r/eCommerceSEO 12d ago

The Complete Picture Starts with Connected Data

1 Upvotes

Every ecommerce platform gives you a piece of the picture.

-Shopify shows revenue.

- Meta shows ad performance.

- Google Ads tracks campaigns.

- Amazon has its own metrics.

- TikTok reports something different.

The challenge isn't collecting more data...it's connecting it.

The brands that move fastest aren't checking more dashboards. They're bringing every data source together to understand what's really driving performance.

Different platforms. One complete picture.

#ecommerce #data #trivas #B2B


r/eCommerceSEO 13d ago

Hey guys I'm pretty new to seo i would like to add llmtxt to my shopify store can someone guide step by step

0 Upvotes

\​

Kindly guide me with the pros and cons as well


r/eCommerceSEO 16d ago

I grew an e-commerce store's revenue by 121% in 4 months. Here's what actually moved the needle.

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20 Upvotes

Most people try to rank collection pages directly for competitive transactional keywords.

The problem? New or weak collection pages rarely rank on their own.

Instead, I built topical authority around the products.

The store sells dry fruits, so we published high-quality content around topics like:

  • Dates benefits
  • Almonds
  • Seeds
  • Dry fruit benefits
  • Comparisons

Then I internally linked these blogs to the relevant collection pages using natural transactional anchor text.

I also optimized every blog with clear CTAs to move readers from awareness to purchase.

Results (last month vs previous month):

  • Revenue: ₹36K → ₹73.6K (+104%)
  • Purchases: 32 → 71 (+122%)
  • Add to Cart: 136 → 275 (+102%)
  • Product Views: 762 → 1,041 (+36%)

The biggest lesson:

Don't treat blogs and collection pages as separate SEO assets.

Use informational content to build topical authority, pass relevance through internal links, and guide users toward transactional pages.

This strategy improved both rankings and sales.

We did a lot more than this, but this was one of the highest-impact changes. I'll share the other strategies in future posts.


r/eCommerceSEO 16d ago

E-commerce Virtual Assistant | Product Listings | Customer Support | Order Management

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1 Upvotes