r/PartneredYoutube • u/sambhrant09 • 14h ago
Informative Studied 6 of dr eric berg's thumbnails, same pattern almost every time
I do thumbnails for a living, so stuff like this jumps out at me. grabbed 6 of his recent ones (14.8m subs) and lined them up, and most of them are doing the same basic thing.
his face in every single one, same kind of concerned or curious look. big bold text up top, never a full sentence, always short. "stop gas." "real cause." "the lies." "why isn't this known." just enough words to make you want to know more, nothing explained yet.
color does a lot of work too. red usually means something bad or urgent. yellow means a question you need answered. green shows up on the before/after one for the good result. you know what kind of video it is before you even read anything.
most of them also have one extra visual next to his face, a gas cloud, a red highlighted joint, a target on a cancer cell, a before/after number box. gives your eye something concrete to land on instead of just a face and text.
only one breaks the pattern a bit, the "real cause" one has both a highlighted foot AND a glass of juice, so that one's slightly busier than the rest. still works, but it's the one exception in the batch.
if you're doing health content and you're not sure your thumbnail's actually pulling its weight, drop it below and i'll tell you what's missing.