I watched a lot of reviews last night. EVERY ONE of them favored the wide. It's a little weird.
Fortunately, Best Buy has them on display so I'll spend the next few days visiting, playing with them.
My first impression after 20 minutes at BB yesterday: the wide is too short. My news and calendar/work widgets would be shorter and show less information and, generally, I'd have to scroll more to access more information on apps and websites.
Unfolded, watching YouTube, which I do every night, would also show virtually the same viewing area as the ultra when I rotate the ultra to landscape.
Ultra also has a slightly bigger battery.
Don't care about cameras (or "the crease").
I'll keep an open mind but as of now, I'm asking: other than the hype that comes with the novelty, why the wide, exactly?