So I'm managing Meta ads for a client and running into something I haven't dealt with before.

I'm optimizing for Add to Cart since they're entering a new market on a limited budget — there's no room to spend on a separate Traffic or Landing Page View stage that doesn't directly drive revenue, so every euro needs to work toward the sales goal from the start. Traffic looks fine, CTR is solid, but I've got zero tracked Add-to-Carts and the ad set just won't leave the learning phase.

Dug into it and it looks like Meta has the domain sitting in a restricted category — something to do with pregnancy/women's health products — which limits which events the pixel is even allowed to pass through — so ATC just isn't registering, no matter how much traffic comes in.

Has anyone actually been through a review like this?

• How long did it take in reality, not just what Meta says?
• Would you bother duplicating the ad set with a different optimization event (Link Click or Landing Page View) in the meantime, or is that more hassle than it's worth?

Would love to hear your opinion!

Thank you!

Curious how other people running Meta ads for multiple clients handle this — still doing it manually (screenshots, pulling numbers into a doc), or found something that works better?

Asking because I built a tool that connects to your Meta Ads account (read-only, can't touch campaigns or spend) and generates a branded client PDF report in under a minute. Looking for one agency to actually try it and tell me honestly what's broken — free for 3 months.

Not selling anything here, genuinely want to know if this is a real pain point for others too.

If you're running Meta Ads for multiple clients and still spend hours every month manually pulling numbers and writing reports — I built something that might help.

It connects to your Meta Ads account (read-only, can't touch your campaigns or spend) and generates a branded PDF report for your client in under a minute.

Not selling anything — genuinely just need one agency willing to try it and tell me honestly what's broken. Comment or DM if interested.

I’m a beginner with meta ADS. And I don’t understand why I’m not converting!

Spent 150$ overall on a campaign, 10K impressions but only ONE sale. And I’m confused because I believe my website is good, and speed is okay, and CTR is 2%.

Main thing I noticed is that the link clicks I received are 213, but only 18 website landing page.

Anyone has faced this?

Our band is trying to increase our followers. You used to be able to run an ad and it would have a follow button on it under engagement. Basically trying to make an ad and get likes for a page. Facebook/Meta has changed that and now you can’t run those ads. Any suggestions on how I should promote to increase the band’s follows now?

Need help in identifying the Meta Ads, in the following scenario

1) How to analyze the if my ads stop peformainf suddenly
2) What all metrics must be taken care during perfomance analysis
3) What all steps to take to get same performance from the ads

Pls note my all campaigns are for B2B and for Dubai

Running Meta ads for 6+ products already, all performing well individually. Want to run a dedicated Raksha Bandhan (Indian gifting festival, short ~2 week window) push for our 3 bestsellers, all similar price point, same category (bags/accessories), single-product creative each (tested carousels before, they underperformed vs single-product ads).

Trying to decide between:

Option A: 1 campaign, CBO at campaign level, 3 ad sets (one per product), broad/Advantage+ targeting per ad set, differentiated only by creative/copy angle.

Option B: 3 separate campaigns, one per product, own budget each (ABO).

Concerns with Option A: worried CBO might just starve one ad set of budget early and I won't catch it in time given the short festival runway. Also not sure if broad targeting across 3 ad sets in one campaign causes audience overlap or self-competition in the auction.

Has anyone run something similar (short festival window, multiple similar SKUs, single-product creative)? Did CBO handle the reallocation well, or did you end up switching to ABO or separate campaigns mid-flight? How fast did you have to react?

Been running a number of Meta Ads to Substack to grow some clients lists. As of the last day or so, the conversion event complete registration has stopped firing. Anyone else seeing this as well?

J'ai actuellement deux activités bien distinctes, pour lesquelles je souhaite lancer des publicités méta ads.

Pour la première, je propose des services vidéos, principalement pour les événements type soirées club / festivals, et prises de vue aériennes avec le drone.

La seconde, c'est une activité e-commerce. Je vends des produits outdoor.

Je connais bien le système ads de Google, j'ai déjà lancé une campagne produit qui a plutôt bien performée avant que mon compte merchent center ne soit suspendu pour des raisons qui m'échappent encore, et je n'ai jamais réussie à le faire réactivé malgré mes appels.

Bref, apparement méta ads fonctionne bien, j'ai parlé avec plusieurs entrepreneurs dans pas mal de domaines différents, et tous ont un bon retour sur investissement grâce à méta, alors que la plus part du temps quand je vois le visuel de leur publicité, c'est pas terrible, et pourtant sa fonctionne. Ces publicités leurs ramènent des clients, je parle surtout des prestations de services, je n'en sais pas plus pour les produits.

À l'heure actuelle j'ai un petit budget et je ne souhaite pas le cramé pour rien. Mais je sais que les publicités peuvent être un vrai tremplin.

Je souhaite vos retours, le plus détaillé possible pour m'aider à prendre une décision éclairée et structurer au mieux mes campagnes : quels type de produits ou services vous vendez ? Sont-ils à petit prix ou hight ticket ? Avez-vous eu un bon retour sur investissement ? Toute infos sont bonnes à prendre, détaillez au mieux votre stratégie ;)

In my Ad manager, I was putting ads in meta. However, Everytime I try to run ad, first it shows processing then shows delivery error. In Delivery Error, they are showing it might take 5-7 days to resolve the issue.

I changed page, ad account and everything. But the problem is still there?

Can anyone tell me, what happened here? How can I solve this problem?

Hey everyone,

I'm running my first-ever Meta App Install campaign for a dairy brand's mobile app, and I'm trying to set things up the right way from the start. I've gone through Meta's documentation, but I'd love to hear what people who run app campaigns at scale actually do.

A few things I'm confused about:

• Should I use Dynamic Creative, or should I publish multiple individual ads and let Meta optimize?
• Is it better to have one broad/open targeting ad set, or should I create multiple ad sets with different audiences?
• Should I start with an App Installs optimization campaign, or should I optimize for an in-app event (registration, first purchase, etc.) from day one?
• If the app is brand new with very little conversion data, what's the best optimization strategy?
• How many creatives do you usually launch with initially?
• Do you prefer CBO or ABO for new app install campaigns?
• Any account structure (campaign → ad set → ads) that has consistently worked well for you?

The app has AppsFlyer integrated, and postbacks to Meta are configured, so event tracking is available.

I'd really appreciate advice from people managing app install campaigns with decent budgets. If you were launching a new app from scratch today, how would you structure the account?

Thanks in advance!

I want help for meta ads..setting up instagram campaign but the estimate is not showing .why??

I wanted to learn it from scratch.